SEO vs GEO vs AEO

A practical guide for business owners from Moon Digital Design Search is changing fast. For years, classic SEO was the main way customers discovered products and services online. Today, AI answers, summaries and assistants are shaping what people see first. That shift does not make SEO obsolete. It means smart businesses combine SEO with two […]

Top Website Design Trends to Boost Your Website’s Visibility on Google in 2025

woman looking at website by moon digital design

As the digital landscape evolves, your website’s design is no longer just about looking good, it’s a strategic tool for visibility, engagement, and conversion. In 2025, staying ahead of the curve with fresh, thoughtful website design isn’t optional; it’s essential if you want to rank higher on Google and win the trust of modern users […]

The Art of Brand Development: Why it matters and how to get it right.

brand development

What is brand development, and why does it matter? Brand Development is a creative and strategy-focused process that involves distinguishing your business’s image, products, and services from those of your competitors. It aligns your brand with objectives or pillars, effectively communicating your brand to your target market, and creates a positive reputation that will finalise […]